Scarcity Message, FOMO, and Social Persuasive Technology on Impulse Buying among Generation Z Fast Fashion Consumers. Image : Jurnal Riset Manajemen, [S. l.], v. 13, n. 2, p. 244–259, 2025. DOI: 10.17509/image.2025.190. Disponível em: https://ejournal-economy.upi.edu/image/article/view/190. Acesso em: 4 aug. 2026.